How would you define success metrics for a food delivery app (e.g. Doordash/UberEats)? How would you determine the tradeoff between this metric and another? If this metric started to go down, how would you troubleshoot it?

How would you define success metrics for a food delivery app (e.g. Doordash/UberEats)? How would you determine the tradeoff between this metric and another? If this metric started to go down, how would you troubleshoot it?